Read my review and honest thoughts about the Summer 2018 FabFitFun Box. Is it worth your money?
This semester, I've been taking a class titled "Advertising and Public Relations." While we didn't focus very much on the PR part, we've spent the majority of the semester working on a large final group project that consists of a proposal and presentation. My team consists of myself, Casey Gilbert, Tyra Hughes, Evan Roberts, and … Continue reading My Growth Through Advertising
This past Saturday, I was working on two shows for the Performing Arts Center here at Wesleyan. In case you weren't aware, the theatre department was putting on their rendition of a new play titled Everybody by Branden Jacobs-Jenkins. I had the pleasure of playing the role of the Usher, who also represents the character of … Continue reading Advertising Around Me
On Monday, Sept. 11, our class invited a guest speaker to work with us. Not only is Mike the owner of Inneraction Media, an advertisement agency out of Morgantown WV, but he's also very talented at what he does. He explained to us how an ad agency works. That includes types of agencies and how … Continue reading Mike Arbogast–An Advertising Innovator
Whenever someone watches a commercial, sees a logo, or realizes a need or want they have, they embark on what's called the Path of Purchase, or Consumer Purchase Decision Journey. How a business caters to these consumers along their journey is important for both the consumer and the business because of the benefits toward both … Continue reading The Consumer Purchase Decision Journey